Make Growth Predictable
GTM Prototyping will help your team get your growth initiative from idea to revenue.
How We Can Help You Grow
We will help you stop failing fast.
Go Upmarket
Break Into the Enterprise. Selling into larger accounts will increase ACV, improve retention, and unlock expansion opportunities.
New Segment
Expand into new territory. Grow your TAM by adapting your offering and demand gen process to win in a new market segment.
New Product
From One Hit Wonder to Hit Factory. Launch a new prodcut, expand into a ecosystem, or release an innovative new feature.
Go Downmarket
Book Revenue While You Sleep. Adapting your offering and demand generation process to win the self-serve market.
Cross-Sell
Capitalize on Your Success. Develop new offerings to add value and expand revenue from existing customers.
New Category
Reboot The Market. Change the way consumers think, shop, and makde decisions by redefining your proudct category.
“We wanted to listen to the market. But when we talked to consumers, everyone on the team just heard what they wanted to hear. Revealed brought objectivity, leadership, and a method that helped us get unstuck and figure out what to do.”
Damien du Chéné CMO, Dreem
Our Approach to GTM Prototyping
Develop GTM Concepts
Based on input form your team, we will develop variations of your ICP, message, pricing, and product features to test
Build Sales Materials
We enhace the prototype variations by developing a landing page, sales deck, or JTBD Storyboard to use during research
Simulated Sales Calls
During each call we explore consumer needs, show them your offering variations, and talk about competitors
Create Simulation Results
We create video based reporting to make sense of consumer reaction to each GTM Prototype variation
Educate Your Team
We engage your team with presentations workshops that will help them connect to the research and develop action plans
Activation
Wer run a second workshop to help your team make recommendations about what to do next
Fast paced and collaborative. We complete most projects in 6 weeks.
Decision Making
We will help your team communicate with executive stakehodlers and the board to make decisions about going to market.
Operationalize
We can support your GTM efforts or help you contine to explore new market opportunities.
GTM Strategy
Markets change. Is your team focused on the right things? Discover and develop intuition about how consumers search for and select products in your market landscape. This will help your team get aligned, make better decisions, and focus on new ideas to create growth.
Your Finished GTM Prototype
After working with Revealed, you will have a plan for getting to market.
Marketing
Markets change. Is your team focused on the right things? Discover and develop intuition about how consumers search for and select products in your market landscape. This will help your team get aligned, make better decisions, and focus on new ideas to create growth.
Product
Markets change. Is your team focused on the right things? Discover and develop intuition about how consumers search for and select products in your market landscape. This will help your team get aligned, make better decisions, and focus on new ideas to create growth.
Sales
Markets change. Is your team focused on the right things? Discover and develop intuition about how consumers search for and select products in your market landscape. This will help your team get aligned, make better decisions, and focus on new ideas to create growth.
“Revealed helped us get 12 product teams ‘sniffing the same glue’, so we could operate under one strategic vision.”
Martin Henk
Co-Founder, Pipedrive
How GTM Prototyping Works
The only way to know if a person will buy something is to try to sell it to them.
We help you develop variations of your new offering . Offering variations include different ICPs, messages, product features, and pricing.
Then we conduct interviews simulated sales calls with people who fit each ICP. During these calls we explore their needs, show them your product offering, and analyze their willingness to hire.
This approach allows you to see a buyer’s journey emerge while the product is still in the exploration phase.
Based on consumer response, we construct predictions about how the offering needs to change and how you can go to market.
